About the Basic Build WordPress Theme

(Note: a Full Width Slider is included on this page. It is one of the options available in the BasicBuild WP theme. To see a full range of other layout and styling options, check out the Everything but a Slider page).

My name is Bert Hixson. I have been designing and developing websites since 2010. Specializing in WordPress, I have built 100’s of  WordPress sites through my business at Web Considerations.

I have also worked as a freelancer for other web design agencies and providers, building highly functional, performance-based WordPress websites for businesses such as Kline May, Miura Boiler, and IntoRQ. (While working with Site Care).

Read more about me and my work on LinkedIn.

How it Started

Initially, I would build each WordPress theme from the ground up. Often completely rewriting and incorporating the same features across different website projects. However, with time, I would create code snippets and then save them offline to be used for other website projects. Regardless of the design specification, I could incorporate the saved code without having to rewrite it. I would, however, need to style it to fit the project. While this process does save time, there would still be more work required to make the whole site work properly. I still had to build out the rest of the website since it was only code snippets saved.

I also looked at using Page Builder themes. A page builder is a theme (or plugin) that allows web developers and users to build and design responsive pages with less technical know-how. However, I soon realized; while a page builder may be a tempting time-saving option, in all reality, they are not the best option for optimal development. Page builders create bloated websites, restrict design options, and are not optimal for SEO. Especially website performance!

Why I develop WordPress websites using Advanced Custom Fields

Advanced Custom Fields (a.k.a. ACF) includes extra fields & features to better develop websites including PHP Blocks, Repeatable Fields, Page Building tools, Media Galleries and Custom Options Pages.

As a result, ACF gives more development power to the developer and allows more control over the design and functionality. Developers can also build a customized admin panel to ease the complex functionalities of WordPress administration. (As done with the BasicBuild WP theme).

ACF and the BasicBuild WP theme together makes meeting your website customization needs much easier while at the same time, provide incredible flexibility to make development modifications.

The Basic Build WordPress theme, powered by WordPress, Advanced Custom Fields (ACF Pro), is easy (and fun) to use.

Developing with the Basic Build WordPress Theme

Nobody Likes a Slow Website

The BasicBuild WP WordPress theme was developed to help make your website faster by using a barebones framework, a little coding and Advanced Custom Fields to easily add your content and images, make styling changes and add custom layouts. While initially developed as a light-weight theme for WordPress developers, I have tried to make it useful both for experts and novices alike.

So, I have made the BasicBuild WP theme available for purchase for any WordPress developer, WordPress enthusiasts, and WordPress wannabess looking to build WordPress websites effortlessly (and faster) without sacrificing quality and performance. All you need is WordPress, the BasicBuild WP theme, and your Advanced Custom Fields Pro account. The theme includes the appropriate Advanced Custom Fields Pro JSON file for importing into your WordPress installation, allowing all available options to build that ideal, lightweight WordPress website.

Contact Me

Contact me today with questions. I will respond within one business day.